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Mimi So

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description Mimi So Overview

Mimi So is a New York-based luxury jewelry brand established in 1998 by its eponymous founder. The brand is recognized for its fine jewelry collections, which frequently incorporate bold, architectural shapes and utilize high-quality materials such as 18-karat gold and precious gemstones. Operating a flagship boutique in Manhattan, the company produces both wearable fashion pieces and bespoke high jewelry. The brand caters primarily to high-net-worth consumers and collectors seeking contemporary, sculptural designs in the luxury market.

help Mimi So FAQ

Who is the founder of the Mimi So jewelry brand?

The brand was founded by Mimi So, a New York-based designer who grew up working in her family's jewelry business. She officially launched her own luxury jewelry brand in 1998.

Where is the Mimi So flagship boutique located?

The luxury brand operates its flagship boutique in Manhattan, New York. The store features the bold, architectural designs that the brand has become known for since the late 1990s.

What is Mimi So known for in her jewelry designs?

Mimi So is renowned for her bold, architectural approach to fine jewelry, often blending classical motifs with modern style. Her collections frequently feature 18-karat gold and brightly colored precious stones.

Did Mimi So collaborate with any major fashion brands?

Yes, before establishing her standalone empire, Mimi So collaborated with major luxury fashion houses. She notably partnered with Calvin Klein in the late 1990s to create fine jewelry pieces for their runway shows.